Last updated: May 21st, 2026
This Privacy Policy explains how Katerina Theocharis collects, uses, stores, and protects your personal information when you visit this website, subscribe to our email list, or purchase a digital product from our online store.
By using this website or purchasing from us, you agree to the collection and use of information in accordance with this Privacy Policy.
1. Who We Are
This website and online store are operated by:
Business name: Aikaterini G. Theochari
Owner / Representative: Katerina Theocharis
Email: hello@theocharis-makeup.com
For any privacy-related questions, you may contact us at hello@theocharis-makeup.com.
2. Information We Collect
We may collect personal information when you:
- Visit our website
- Subscribe to our email list
- Purchase a product
- Contact us directly
- Fill in a form
- Interact with our checkout or payment system
The information we may collect includes:
- Your name
- Email address
- Billing details
- Payment-related information
- Order history
- IP address
- Device and browser information
- Website usage data
- Any information you voluntarily provide when contacting us
We do not collect more personal information than necessary for the purposes described in this Privacy Policy.
3. How We Use Your Information
We use your personal information to:
- Process and fulfil your orders
- Deliver digital products after purchase
- Send order confirmations, receipts, invoices, and access information
- Provide customer support
- Respond to your questions or requests
- Manage our email list and send marketing communications, where you have subscribed
- Improve our website, products, and customer experience
- Prevent fraud or misuse of our website
- Comply with legal, accounting, tax, and regulatory obligations
We will not sell your personal information.
4. Email Marketing
If you subscribe to our email list, we may send you emails about digital products, launches, updates, educational content, offers, and related news.
You can unsubscribe at any time by clicking the unsubscribe link included in our emails or by contacting us directly.
We only send marketing emails where you have given consent or where otherwise permitted by applicable law.
5. Orders and Payments
When you purchase a product from our store, your information may be processed by Shopify and/or third-party payment providers in order to complete your order securely.
We do not store your full payment card details. Payment information is handled by secure third-party payment processors.
Please refer to Shopify’s and the relevant payment provider’s own privacy policies for more information about how they process your payment data.
6. Digital Product Delivery
If you purchase a digital product, we use your personal information to provide access to the product, send download links, order confirmations, receipts, invoices, and related customer service communications.
You are responsible for providing accurate contact information at checkout so we can deliver your product correctly.
7. Cookies and Tracking Technologies
This website may use cookies and similar technologies to improve website functionality, analyse website traffic, remember preferences, support checkout functionality, and improve the overall user experience.
Cookies may also be used by third-party services such as Shopify, analytics tools, email marketing platforms, or advertising platforms.
You can adjust your browser settings to refuse cookies or alert you when cookies are being used. However, some parts of the website may not function properly without cookies.
8. Third-Party Services
We may use trusted third-party services to operate our website, process payments, deliver products, manage email marketing, analyse website performance, and provide customer support.
These third parties may process your personal information only as necessary to provide their services.
Examples may include:
- Shopify
- Payment processors
- Email marketing platforms
- Analytics tools
- Accounting or invoicing systems
- Digital product delivery tools
Each third-party service is responsible for its own privacy and data protection practices.
9. Legal Basis for Processing
Where required by applicable data protection law, including GDPR, we process your personal information based on one or more of the following legal bases:
- Your consent
- The performance of a contract with you
- Compliance with legal obligations
- Our legitimate interests, such as improving our services, protecting our business, and communicating with customers
10. How Long We Keep Your Information
We keep your personal information only for as long as necessary for the purposes described in this Privacy Policy, including order fulfilment, customer support, legal, tax, accounting, and business record requirements.
Email marketing data is kept until you unsubscribe or request deletion, unless we are legally required to retain certain information.
11. Your Rights
Depending on your location and applicable law, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Object to or restrict certain processing
- Withdraw consent for marketing communications
- Request a copy of your personal data
- File a complaint with a data protection authority
To exercise your rights, please contact us at hello@theocharis-makeup.com.
12. Data Security
We take reasonable steps to protect your personal information from unauthorised access, loss, misuse, alteration, or disclosure.
However, no method of online transmission or electronic storage is completely secure, and we cannot guarantee absolute security.
13. International Transfers
Because we may use third-party platforms and services such as Shopify, email marketing platforms, payment processors, or analytics tools, your personal information may be processed or stored outside your country of residence.
Where required, such transfers are handled in accordance with applicable data protection laws.
14. Children’s Privacy
This website and our products are not intended for children under the age of 16. We do not knowingly collect personal information from children.
If you believe that a child has provided us with personal information, please contact us so we can take appropriate action.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The latest version will always be available on this website.
Any changes will take effect when the updated Privacy Policy is published.
16. Contact
For questions about this Privacy Policy or how your personal information is handled, please contact us at:
Email: hello@theocharis-makeup.com
Business name: Katerina Theocharis